The arts play a major role within society, and Gian Luca Rana believes that businesses are an integral part of the cultural development of an area. In line with this vision, Gian Luca Rana supports the various forms of artistic expression in our country, wishing to give back what he himself received growing up in this country, with the intent of generating shared development. Numerous associations and organizations, both locally and internationally, are supported through social initiatives of various kinds.
This is reflected in the support of numerous cultural projects, from opera to poetry, from dance to educational visits, to bring young people closer to the world of art. Culture creates bonds and shared experiences and fosters personal and collective growth. For years Gian Luca Rana has been committed to fostering access to it for all, with the promotion of moments for the exchange of thoughts and ideas because culture is an essential part of community life, its root, and nourishment.
Gian Luca Rana has always believed in the virtuous collaboration between the public and private sectors, because he is convinced that if a multiplier – such as the ability to do business – can be activated within our artistic heritage, something important and sustainable over time will surely come out of it. As an entrepreneur, he is proud to actively contribute to cultural projects, because he feels a great responsibility towards the territory, from which he has always drawn inspiration and strength to face the great challenges of the future.